Fantasy Shopper UK Launch
Fantasy Shopper has today launched in the UK, opening its doors after a meticulous private beta period. GigaOm’s Bobbie Johnson wrote an in-depth story about the product, and the first users pouring in the door are very enthusiastic. Some Fantasy Shoppers are already happy to admit their addiction to the new social shopping game.

Fantasy Shopper has many things going for it. It is a game, a shopping utility and a social platform. The development runway that comes with the HackFwd model has resulted in the team releasing a polished, slick and highly optimized product. Chris Prescott says on GigaOm: “We’ve been quite aware of what users want, and it’s taken a long time to build because we certainly wanted to launch a polished product. This is the minimum viable product relative to what we’re trying to build.”

If you are in the UK, head over to Fantasy Shopper and try it out for yourself. And even if you are not in the UK, make sure to stay tuned by following the team on Twitter and on Facebook - the product will very soon open in a city near you.
